30 Days of Giveaways – A New 2020-2021 Campaign Incentive for the
United Way of the Laurel Highlands
Campaign Sponsorship Opportunity for 2020-2021 Campaign
The United Way of the Laurel Highlands will be conducting a brand new Giveaway Theme to incentivize donors who contribute $180, or more, during the 2020-2021 Campaign Cycle. We will no longer be conducting the Annual Car Giveaway as a single top prize incentive for the campaign. Instead, we will move to a “multi-prize” structure consisting of drawing 30 winners of gift cards valued at $500.00 each.
Each $500.00 gift card will be a prepaid visa check card, and will be a “company sponsored” gift card, which will allow local businesses, companies, and organizations to become sponsors of a campaign prize (gift card), or multiple campaign prizes (gift cards).
Campaign Ending Activity:
Prizes will be drawn across a 30-day period, which we are naming the “30 Days of Giveaways” at the United Way. Each day, during the 30-day giveaway period, a Facebook Live will stream the gift card winner receiving the prize, along with additional promotion of the sponsoring business, company, or organization. The Facebook Live Drawing will be held at the location of the sponsoring business or organization, with the head of the organization being able to draw the winner for that particular day. Upon completion of gaining sponsorships, the United Way will assign specific days in the March 2021 to hold the drawings based on the availability of the sponsoring businesses.
The contestant pool will consist of only those donors who have pledged $180.00, or more, during the 2020-2021 Campaign Cycle. Which will start on Thursday, September 10, 2020, and will subsequently end on February 28, 2021.
A Business, Company, or Organization wanting to become a sponsor of a gift card, or multiple gift cards, would need to confirm their sponsorship no later than June 16, 2020. Sponsorship payment would need completed by no later than Monday, July 6, 2020.
If you are interested in sponsoring a gift card(s), please reach out to Matt Spangler by email, Matt@uwlaurel.org.
Sponsorship Opportunities available would be choosing from one of the following categories:
Sponsorship Level: Prize: Sponsorship Price:
Champion 1 Gift Card $500.00
Advocate 2 Gift Cards $1,000.00
Leadership 3 Gift Cards $1,500.00
A Business, Company, or Organization will be limited to sponsoring a maximum of 3 Gift Cards at the $1,500 level. A maximum of 30 total gift cards will be awarded, meaning that only 30, $500.00 gift cards will be available to sponsor.